Brand Design Brief Questionnaire│Jotform Template

🌟 "Ask the right questions if you want to find the right answers." — Vanessa Redgrave 🌟

Hey there! I’m Beatriz Faria, a freelance graphic designer specializing in Branding with 7 years of experience. Since I implemented this questionnaire into my process nearly 4 years ago, I rarely have more than one adjustment before the final delivery. It's amazing! 🤯

✨ Why? Because asking the right questions at the beginning not only saves time, but also leads you to more effective solutions!

🧠 Get to know your client: With 40 well-thought-out questions, purpose-driven, without techicalities, and in conversational language, you get clear answers.

✅ More accurate designs: Fewer adjustments mean more time for what really matters.

😌 Boost your confidence: By understanding your client's brand in depth, you'll have the assurance that the design you propose will truly work.

👩‍🎤 Self-discovery for your clients: Sometimes, they don’t even know what they want. By asking them these questions, you guide them to reflect on their brand and clarify their goals and needs.

⏳ Save time: Get to know your clients from the start and avoid unexpected adjustments later on.

🤯 Fewer adjustments: This questionnaire has proven to reduce adjustments in projects to nearly zero.

What does it include?

40 mixed questions (Single choice, multiple choice, short and long answers)

Divided into the following sections:

• Presentation
• Brand History and Future
• Brand DNA
• Competition
• Audience
• Brand Applications
• Visual Style
• Inspiration and Visual References
• Deadline and Additional Comments
• Terms and Conditions (Some that I use!)

Ready to discover the power of the right questions? ✨

Remember: To use this questionnaire, you need to have an account on Jotform!

IMPORTANT INFORMATION:

• Compatible with the accessible version of Jotform.
• To download this Jotform template, click on the download link and use the template.
• Since this is a digital product, THERE ARE NO REFUNDS OR EXCHANGES, and all sales are final.

Do you have any questions?

Please email me at design@bybeatrizfaria.com for any inquiries.